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Patient Engagement
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Group Wellness

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Update for HealthTM WELLNESS eNewsletter Platform

  • eNewsletter system for Employers and Health Plans for use with employees and plan members – fully branded and designed for each individual organization
  • Personalized health information delivered via our automated system

Advanced Engagement and Management Tools

  • Demographic targeting (send content to subscribers with specific attributes)
  • Content Regionalization (deliver news and events to subscribers in specific geographic regions)
  • Group targeting (send content to specific groups that you define)
  • Content Filtering / Exclusion
  • Corporate Portal, dashboard, and communication portal

    • Employers
      : Deploy personalized health and wellness e-newsletters to all employees or just to specific groups.  For employers with wide geographic regions or multiple locations, allow each location to have its own newsletter.  Send specific content only to regions you choose.
    • Health Plans: Allow employers to each have their own health and wellness e-newsletter, individually private-labeled.  Manage and monitor your entire network of employer users (from 2 to 20,000+).  Deploy administrative updates throughout the network of e-newsletter users or just to specific groups.
  • Surveys

Campaigns

  • Target specific disease categories
  • Send a series of pre-defined content to specific groups
  • Include your own content and / or third party content feeds

Personalized Health Information = Improved Quality of Care & Fixed Cost Savings

The Update for HealthTM eNewsletter system automatically delivers consumer health news based on patient interests, providing a personalized, engaging, and healthy user experience.

Websites and many online tools are passive: The Update for HealthTM e-newsletter pro-actively drives patients to Customer websites and tools provided by each individual customer.  This leads to:

  • More utilization of the many products offered by employers and health plans
  • Maximizes Customer investments in online health tools and administrative resources
  • Supports aspects of Meaningful Use and the Patient-Centered Medical Home (PCMH)

In addition to Quality of Care, Patient Engagement can also support real cost savings in the health system as a whole by lowering fixed costs not associated directly with patient care such as billing and organizational overhead (see, “The Savings Illusion — Why Clinical Quality Improvement Fails to Deliver Bottom-Line Results,” The New England Journal of Medicine, December 14, 2011, 10.1056/NEJMp1111662).  Patient Engagement through an effective e-newsletter system can support these efforts by directing patients to self-manage administrative functions such as billing and appointments and utilize the many online offerings available at care centers and through health plans.


1  Source: “The Savings Illusion — Why Clinical Quality Improvement Fails to Deliver Bottom-Line Results,” The New England Journal of Medicine, December 14, 2011, 10.1056/NEJMp1111662).

1  Source: “The Savings Illusion — Why Clinical Quality Improvement Fails to Deliver Bottom-Line Results,” The New England Journal of Medicine, December 14, 2011, 10.1056/NEJMp1111662).

Contact us to find out how the Update for Health system can benefit your organization